Happening this year August 22nd to 25th in Cachoeiro de Itapemirim, Cachoeiro Stone Fair has had for more than 30 years a crucial role in boosting the market of ornamental stone, and sharing new technology, products and trends. This breeds anticipation by the entrepreneurs that are attending for the first time, as well as the ones exhibiting since the beginning.
The opportune environment for closing great deals is what attracts the stone, machinery and supply companies, every year to Cachoeiro Stone Fair. A staple in the sector for more than 70 years, the miner IBMG decided to exhibit at the fair for the first time, considering the importance of the event . . “We decided to attend the fair this year to bolster visibility for our brand, to improve relationships with our clients and partners, current or potential ones, in the domestic as well as the international market, and also to present new materials. That will be an excellent opportunity to the quality and beauty of our marbles, dolomites and quartzites.”, said the owner of the company, Carlo Augusto Biglia.
IBMG is preparing to present and open floor booth, with new stones and translucent ones, like Savage and Casanova, as the big highlights. According to Biglia, attending the fair has been a positive experience so far, once the preparation alone is improving team connection. As far as results at the fair go, he expects the beginning of new commercial relations, potential closed deals, and an increase in knowledge of the industry trends and needs of the clients.
Another company attending for their first time is MG2. Bringing materials from their own quarry and unique colors, such as aquarius and Via Lactea, the company also understood the possibility to bring value to their brand, and a breeding ground for good negotiations with the domestic and international market.
“We believe that being present at the fair will increase brand visibility. After all, there is a steady stream of visitors. Also the fact that ‘Who doesn’t get seen, doesn’t get remembered’. So taking all of this into account, we decided to actively take part in the fair this year”, stated the comms manager, Euller Motta.
There are also companies that have been at Cachoeiro Stone Fair year after year. Cobral, from the abrasives branch, for example, attends the event since the beginning and tells how it has been to see the event grow. “ The fair has been up to date with the market and new technologies, such as accreditation online, and exhibitors forms”, shared the company’s CEO, Claudio Gonçalves.
With the multiple years attending the fair, Cobral has developed some strategies to optimize their participation at the event, such as improvements and innovations on their booth, striving for the building of an outstanding and more modern space than the year prior. To Gonçalves, attending Cachoeiro Stone Fair annually is fundamental to position themselves well on the market and attain more visibility. “The fair is a traditional event of the industry and the most important to us, materials suppliers, for that reason we are always looking forward showing up in the sector and making new connections.”
About Cachoeiro Stone Fair
The most traditional fair of the industry of ornamental stones in the country, Cachoeiro Stone Fair is an opportunity to check out, first hand, all of the lastest of the brazilian market in innovation, technology, machinery, products, supplies, and services. It is also the place for making connections, getting up to date with content, relationships, and most importantly, closing deals directly with the sellers.
Cachoeiro Stone Fair is Milanez & Milaneze production, a Veronafiere group company, with the patronage of Sindirochas and Cetemag, Centrorochas support, and sponsorship of Sicoob, CREA-ES, Banestes, Bandes, Findes, Sesi e Senai.
CACHOEIRO STONE FAIR 2023
When: 22 to 25 of August, from 14h to 20h (tuesday through friday) / Admit only until 19h.
Where: Parque de Exposição Carlos Caiado Barbosa, Cachoeiro de Itapemirim
Target audience: industry professionals, such as: marble dealers, architects, designers,
engineers, entrepreneurs, managers, distributors, buyers, and others alike.
Sing up: at event homepage www.cachoeirostonefair.com.br
