Held in Cachoeiro de Itapemirim, in the southern part of the state, the fair takes place from August 27th to 30th, featuring new developments in stones, machinery, and supplies.
With 35 years of history and the credibility of being one of the main business showcases in Latin America, the Cachoeiro Stone Fair is already stirring the market with the expectation of many new products in stones, machinery, and supplies, and the projection of attracting 18,000 visitors to the Carlos Caiado Barbosa Exhibition Park in Cachoeiro de Itapemirim between August 27th and 30th.
This edition, themed “35 Years Ahead,” underscores its relevance as one of the largest events in the industry in the country. The fair will feature around 200 exhibiting brands, showcasing the entire production chain, from extraction to processing to qualified buyers from over 600 Brazilian cities and more than 28 countries.
The result is clear: extensive networking and a boost to the region’s business tourism, which is considered the “World Capital of Marble and Granite,” invigorating the food and services sectors. It also highlights Espírito Santo and the stones and technologies of Brazil.
Speaking of Brazil, the current largest demand in the domestic market is for finished products. It is estimated that the country has more than 1,200 varieties of natural stones and over 10,000 companies in the sector. According to data, the national market absorbs a large portion of Brazilian ornamental stones, about two-thirds of national production, and is responsible for a revenue approximately twice as large as that recorded in exports.
Focusing on Espírito Santo, 53% of the revenue for companies in the state already comes from the domestic market. A 2023 exclusive survey by Futura showed that 75% of business owners are optimistic about prospects for sales within the national territory.
Trends and Technology from Espírito Santo
Currently popular, quartzites are coming in full force with modern and surprising proposals, especially in shades of pink and blue, as well as the classic green, beige, and brown, which are always in high demand.
The Cachoeiro Stone Fair also promises to surprise visitors with new finishing trends, including honed, brushed, and satin finishes, as well as organic shapes and the expansion of stone applications from countertops, walls, and floors to decorative details such as ornaments, trays, coasters, accessories, handles, furniture, lamps, and even jewelry.
The largest manufacturers of machinery and solutions for the ornamental stone sector are also from Espírito Santo and will present their innovations at the fair, with the promise of marking a milestone in national technological development with cutting-edge innovations.
Among the launches, a completely new machine, the Inex Automática, will be introduced. It works with a milling cutter to make sink cutouts, faucet holes, grooves, and more. It also automatically finishes the inner edges of holes and creates Italian rebates.
“The fair brings innovations with each edition, providing a unique experience, as well as exclusive and unprecedented programs for visitors, generating insights on the latest trends, technological advances, and best practices in the natural stone industry,” highlighted Flávia Milaneze, CEO of Milanez Milaneze, the organizing company of the Cachoeiro Stone Fair.
Marmorizou Day: A Gathering for Marble Workers
The Cachoeiro Stone Fair has become an annual event for marble workers from all over Brazil, who always attend to check out the latest news and take advantage of the opportunities to do big business.
This year, the fair hosts MarmorizouDay, featuring lectures on August 28th and 29th, from 3 PM to 8 PM, with registration already open. Those interested can register for this unique opportunity to share experiences, techniques, and inspiration with industry leaders at day.marmorizou.com.
Ed Martins, President of the Union of Ornamental Stone Industries of Espírito Santo (Sindirochas), emphasized that “all the integration that the event promotes directly contributes to the growth of the sector, including stimulating market evolution, promoting everything from knowledge exchange to technological development.”
Aimed at industry professionals such as marble workers, architects, designers, engineers, entrepreneurs, managers, distributors, buyers, and others, registration is open and exclusively online at www.cachoeirostonefair.com.br.
www.cachoeirostonefair.com.br.
“The expectations for this edition are very positive. The increase in visitors, both from the domestic and international markets, is evident,” said Tales Machado, President of the Brazilian Center for Ornamental Stone Exporters (Centrorochas), highlighting that the Cachoeiro Stone Fair has been growing every year with the participation of a highly qualified audience.
The Cachoeiro Stone Fair is organized by Milanez Milaneze, a company of the Veronafiere Group, with promotion by Sindirochas, Cetemag, and Centrorochas.
Check out the Marmorizou Day Program
Dates: August 28th and 29th, from 3:00 PM to 8:00 PM.
Lectures:
– Content for Social Media that Attracts Clients and Generates Sales with architect Isabelle Kopper.
How Communication Influences Brand Positioning with entrepreneur and journalist Gerlânia Medeiros.
The Architect’s Perception Regarding the Use of Natural Stones, with Architect Junior Andrade.
How to Train Salespeople to Dismiss Order Takers, with entrepreneur Ricardo Estuqui .
Investiment: Varies depending on the batch.
Registration: at day.marmorizou.com or on the website
www.cachoeirostonefair.com.br
Credentials: In addition to registering for MarmorizouDay, you need to complete the registration process at www.cachoeirostonefair.com.br to gain access to the event.
Fair Information
Cachoeiro Stone Fair
Date: August 27th to 30th
Where: Carlos Caiado Barbosa Exhibition Park, Cachoeiro de Itapemirim
Hours: 2 PM to 8 PM (Tuesday to Friday). Access until 7 PM.
Registration: Exclusively at www.cachoeirostonefair.com.br
Organizer: Milanez Milaneze
Promotion: Sindirochas, Cetemag, and Centrorochas
Host Sponsor: Sicoob Credirochas
Sponsors: Confea Crea-ES Mútua-ES
Bronze Sponsors: Bandes, Banestes, and Banco BS2, FINDES SESI SENAI, Banco do Nordeste.
Support: Sebrae, Rede Vitória, Apex, Folha Business, Prefeitura de Cachoeiro de Itapemirim
Official Carrier: Latam Airlines
