With 35 years of history and market credibility, the Cachoeiro Stone Fair is now part of the annual calendar for marble workers from all over Brazil, who always attend the event to check out the latest innovations and take advantage of opportunities to conduct major business.
This year, the fair hosts MarmorizouDay, features lectures on August 28 and 29, from 3 PM to 8 PM, with registration already open. For an investment of R$ 399 (second batch ticket price), participants can register for this unique opportunity to share experiences, techniques, and inspirations with industry leaders in natural stones at day.marmorizou.com or on the event’s official site, www.cachoeirostonefair.com.br.
Flávia Milaneze, the organizer of the Cachoeiro Stone Fair, emphasizes the fair’s power to bring together various professionals from the same sector in one place. “For 35 years, the Cachoeiro Stone Fair has established itself as the largest gathering of marble workers in Brazil. This year, once again, we are delighted to offer an exclusive program for these professionals, aiming to open doors for networking, business, and knowledge,” she said.
Among the confirmed lectures for MarmorizouDay is one by architect Isabelle Kopper, who daily guides over 22,000 architects and designers in creating authentic and exclusive projects with natural stones through her Instagram account, Guia das Rochas. She will discuss creating social media content that attracts clients and generates sales. “As an architect since 2018, I decided to follow the path of natural stones after realizing my projects were generic and common,” she shared.
Entrepreneur and journalist Gerlânia Medeiros, who has made her mark in the marble sector in São Paulo, will teach how communication influences brand positioning. Founder of Top Mármore, she leads a dedicated team that delivers approximately a thousand medium to high-standard projects annually.
Architect Junior Andrade will discuss the perception of architects regarding the use of natural stones. “Believing that architecture is made for people, using it as a tool to understand human beings and create habitats that welcome those inclined to interact with space was our first and main objective when we launched our office,” he commented. He has also worked in over 12 countries.
Entrepreneur Ricardo Estuqui from Nobile Marmo and Portal Marmorizou, with extensive experience in training professionals in the field, will address topics such as the three pillars of specifying stones in projects, the importance of digital marketing in companies, marketing mix focused on results, and data analysis for increasing profitability. At the event, he will explain how to train sellers to eliminate order-takers. Estuqui, who is trained in administration and marketing, emphasized the importance of this knowledge for the industry.
Silas Souza Machado from Infinity Stone, who has participated in previous editions of the Cachoeiro Stone Fair, sees the Marble Workers’ Gathering as an opportunity to hear inspiring stories and meet incredible people. “The event is memorable. It opened new paths and helped us understand the importance of sector unity, giving us the opportunity for new knowledge,” he described.
The Marmorizou was born from the union of marble workers and natural stone enthusiasts. On its channel, sector experts present valuable information about their projects, challenges, management, marketing, and more in podcast format.
“Knowledge is a transformative factor. If we have developed to this point, it’s because we have somehow learned new things. The experts at the event will bring specific content within their area of expertise, with market experience and practice. Imagine having access to four different perspectives related to the stone sector in one day, each teaching what they truly practice daily. It’s a unique opportunity for marble workers, distributors, exporters, and industries,” evaluated Ricardo Estuqui.
MarmorizouDay Program
Dates: August 28 and 29, from 3 PM to 8 PM
Lectures:
–Social media content that attracts clients and generates sales, with architect Isabelle Kopper
-How communication influences brand positioning, with entrepreneur and journalist Gerlânia Medeiros
-The architect’s perception of natural stone use, with architect Junior Andrade
-Training sellers to eliminate order-takers, with entrepreneur Ricardo Estuqui .
Investment: R$ 399 (second batch). The amount can be paid in up to 10 installments.
Registration: at day.marmorizou.com or the event’s official site www.cachoeirostonefair.com.br
Registration: In addition to registering for MarmorizouDay, attendees must register for the Cachoeiro Stone Fair to access the event. Registration is already open and is exclusively online at www.cachoeirostonefair.com.br.
About Cachoeiro Stone Fair
The Cachoeiro Stone Fair, taking place from August 27 to 30, is already stirring the market with expectations of numerous innovations in stones, machinery, and supplies, creating a highly favorable environment for business deals.
Over four days, the event is expected to attract 18,000 visitors to the Carlos Caiado Barbosa Exhibition Park in Cachoeiro de Itapemirim, including qualified buyers from over 600 Brazilian cities and more than 28 countries, generating networking, contributing to business tourism, and boosting the region’s food and services sectors, which is considered the world’s marble capital.
With the theme “35 Years, ahead” reinforcing its relevance as one of the largest events in the field, the 35th edition will feature 200 exhibiting brands, showcasing the potential of the entire production chain, from extraction to processing.
The Cachoeiro Stone Fair is organized by Milanez & Milaneze, a company of the Veronafiere Group, with promotion by Sindirochas, Cetemag, and Centrorochas. Registration is exclusively online at www.cachoeirostonefair.com.br.
